Target your audience, create the conversation and ensure your brand is central to the dialogue.

Understanding where the conversation is happening and ensuring your brand is part of that dialogue.

Digital PR acts as the primary method of driving both brand awareness and website authority through influencer advocacy and authentic relationships.

What’s the difference between digital PR and link building?

Digital PR cherry picks the best of each discipline and packages them up in a way that drives value across multiple channels. This makes it a cost-effective and efficient use of marketing resources, compared with running these activities in silo. It also helps businesses to consolidate their marketing messages, avoid cross-channel crossed wires and ensure that all participating parties are on the same page.

The Distinctly digital PR service includes the finest of ingredients:

  • First-rate content to capture citations from quality sources
  • Immaculate messaging to entice the most hardened website owners
  • Analytics and competitor research to calculate the most effective approach
  • Robust keyword projections to maximise ROI

 

What digital PR offers alongside more traditional approaches is the bonus of brand affinity cultivated through working with leading influencers in the relevant marketing space of your business. This makes digital PR the preferred choice for any business looking to make a serious impact online

 

Our Digital PR services

Link building

Closely aligned with our content marketing services, quality link building improves rankings, drives traffic and boosts conversion. We’ll guide you on relevancy, diversity and authority to ensure the essential elements of a strong link profile are provided.

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Events & Launches

A company event is an effective way to connect your brand to the key journalists, industry influencers and niche bloggers who will drive awareness and product validation from your prospective customers. New product launches, company news and upgraded services are key for any brand – tap into the online world to ensure you are being talked about in front of your target audience.

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Surveys

A tactic used in creating newsworthy content for a brand, surveys improve your standing in the industry as you’re driving the news, rather than following it, establishing your authority as you do so.

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Digital PR case studies

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Promoting Vape Club as an industry leader, building brand authority

Identifying key opportunities to raise awareness and prominence of Vape Club as an industry leader, we increased brand visibility through national and regional press coverage and built high quality, authoritative links to the Vape Club website.

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Increasing awareness for the opening of the Crowne Plaza Basingstoke

To promote the new Crowne Plaza Basingstoke hotel, bespoke press releases for trade and local publications were produced for key journalists. Gaining increased awareness of the opening, we achieved an estimated 26.6K lifetime coverage views. 

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Talk to us about Digital PR

We deliver intelligently planned and executed campaigns that will increase your search visibility. Whether you require technical advice or creative content campaigns, our services will provide the winning formula for achieving fantastic results.
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