People PR Agency in London
Amplify your businesses’ core values and initiatives by putting your leaders forward to showcase them. The experts at Distinctly will create a people-first strategy to spotlight you and your business.
Why do you need a people first digital PR strategy?
What our clients are saying
“Working closely with Distinctly, we saw noticeable improvements in our online presence and organic traffic. Our collaboration delivered solid results in a very short time.”
Adrian Clipotă, SEO Manager at Katana Cloud Manufacturing
“Distinctly bring the same professionalism to digital marketing as we do to garden wildlife. I’m an expert in my field and it’s a delight to find a company that uphold the same ethics and expertise in their own field.”
Sean McMenemy, Managing Director and Founder, Ark Wildlife
“Distinctly have worked creatively yet concisely to build and promote visibility of Vape Club as a leader within the vaping industry.”
“Our prominence in both local and national news sites to date is encouraging and I look forward to seeing this continue to flourish.”
Dan Marchant, founder and director of Vape Club
Digital PR case studies
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Our People PR process
Outreachable content audit
Outreachable content audit
Our most recent coverage and links
Awards & Nominations
Frequently asked questions about our people PR service
What is People PR?
People PR, also known as executive and leadership profiling, is a people-first PR strategy that gives business leaders a platform to become more visible in their industry. Leveraging the faces behind the business makes your target audience feel more connected to your business. This approach has numerous positive impacts on a business’s overall strategy including increased credibility and authority in your industry. If customers can see the business leaders behind the values they drive, new initiatives, award nominations, charity events and business updates, this can cultivate further commercial success.
We will work closely with you and/or your leadership team to ensure your voice is heard and your profile is raised in your target market.
Why is People PR important for your business?
People PR strives to ensure your voice is heard in a competitive market and fast-paced news agenda. As a business leader, your most powerful tool is your voice and your actions. How your voice is communicated will determine how your audience perceives you and whether they want to work with you. This then has an impact on how successful your business will be.
We work closely with you to ensure your ideas and initiatives command the attention they deserve. Our team of specialists will do this in a way that positively and accurately represents your company and its values, helping you to become a prominent leader in your industry.
How can People PR benefit your business?
People PR can provide several benefits to your business. These include: increased trust and credibility, enhanced transparency and authenticity as well as more engagement from your target audience, partners, investors and stakeholders. We will work closely with you to clarify and develop your personal brand and leverage it to your target audience so that you can gain more recognition from within your industry and beyond.
Who is the best person to PR in your business?
This depends on the goal of your business and the purpose of investing in digital PR. Is it to highlight production innovation? If so, your CIO might be well-positioned to discuss research and development. Or, is it important to communicate your company’s financial performance to entice investor support? If so, profiling your CFO could help drive further growth in this area.
Typically, job roles include positions on the board of directors or c-suite leaders, such as: CEOS, CFOs, COOs and CIOs. This is because individuals in these positions will be responsible for the strategic direction of the business, setting ambitious goals and objectives as well as driving innovation and transformation from within the company. They will be able to communicate the company’s vision and articulate this in the most powerful way possible with the support of Distinctly’s specialists.
What results can we expect from a Person PR strategy?
At Distinctly, we work with a range of businesses and their leaders to create bespoke strategies that will increase brand awareness in a sector, among the public or both.
We can increase trust among a very targeted audience such as investors, regulators, stakeholders and recruits, helping to change perceptions of an individual and their brand.
We can also increase the visibility of your business’s core messaging, mission and values by working closely with you to ensure the positioning is powerful and accurate.
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