Why do Google Grants accounts now need professional account management?
In the early part of 2018, Google announced a number of significant changes to its Ad Grants accounts. Since then, the introduction of specific criteria and the added risk of advert suspension means that greater […]
The importance of daily PPC optimisation
Google Ads has increased its revenue from $16 billion in 2007 to a staggering $95 billion in 2017 – and this revenue figure will be even higher in 2018 and beyond. It is therefore of the utmost importance that […]
Digital accreditations: how to turn them into some of your most powerful backlinks
No matter what sector a business operates within, every corporate website has the opportunity to turn their existing mentions into backlinks and acquire ‘link juice’ to bolster the authority and subsequent visibility of their online […]
What to consider when rebuilding a website
Site migrations and re-designs can become complex, problematic and lead to a loss in organic visibility, traffic and conversions when not implemented correctly. The following guide outlines key areas to focus on and how to […]
3 ways to check how your website looks on mobile devices
Optimising your website for mobile devices has never been more crucial, following Google’s transition to the mobile-first index. What is the mobile-first index? Fundamentally, the mobile-first index means that Google will now index and rank […]
Distinctly launch new website
We’re delighted to announce the launch of our brand new Distinctly website. As a thriving search marketing agency, at Distinctly we recognise the importance of maintaining a digital presence and have dedicated much work and […]
How can my company benefit from news coverage?
A positive news story can prove to be extremely beneficial for a business. Through a piece of positive PR, your business stands to attract: An immediate return through brand awareness Traffic to your company website […]
How to beat your closest competitor using Google Ads
Google Ads is a highly competitive advertising platform. Every time your ad is displayed, you take part in an auction whereby your ad is pitted against the ads of your competitors. It is therefore essential […]