Spotify Audio Ads – What You Need To Know
Since launching in 2008, the Spotify platform has seen significant growth with 345 million active users as of December 2020, making it the world’s most popular audio streaming subscription service. At present, the platform features […]
Transport Exchange – Digital PR Campaign of the month
The idea In the run up to the end of the Brexit transition period, Distinctly identified a valuable digital PR opportunity for our client, Haulage Exchange, who are part of the Transport Exchange Group. Throughout […]
Farewell, Broad-Match Modified – The Latest Google Ads Announcement
A few days ago Google announced three big changes to Google Ads keyword match types, with the first to start rolling out in two weeks time. Broad-Match Modified Will Be Absorbed By Phrase Match The […]
Google introduces ‘About this Result’ feature for Search
On February 1st, Google released a major new beta feature to its search results with the aim of giving users more information and peace of mind about a website before clicking on it. The new […]
What are the best review platforms in the UK?
Update: Due to changes by Google in 2020, you will now only be able to have star ratings in search engine results for individual product pages. If you have individual product pages, these should have […]
Is it possible to launch a new product using just PPC?
Pay-per-click advertising (PPC) can be seen as the perfect way to push a new product out to market quickly. After all, it’s possible to reach vast numbers of people, using very specific targeting, in just […]
Google tracking tools you need to know about
It can be a daunting task to set up or troubleshoot your website’s tracking, especially when you have several conversion points, challenging-to-reach URLs, and multiple traffic sources to consider. It’s important you know what you […]
Why you should care about your brand SERP
When your online and offline marketing efforts are designed to increase brand awareness, you will often find a higher number of users searching for your brand online. But as your brand grows, there are risks […]