Playing the long game of strategic SEO means monitoring not only how your web page is ranking, but how users are experiencing it. One feeds into the other, so the UX (user experience) of your […]
Welcome to your monthly round-up of industry news from Distinctly. Below you’ll find stories on the very latest developments, rollouts and updates in PPC and SEO. PPC Google Ads credits for SMBs start rolling out […]
For a lot of businesses, these past three months have seen the biggest ever shift in user behaviour. Coronavirus has been devastating in some industries, whereas for others it’s presented unexpected opportunities and forced them […]
Achieving high rankings in Google SERPs is an art that comprises tactics, strategic planning and – in many cases – patient determination. However, while SEO is all about the long game, PPC allows you to […]
Interested in the product we’re talking about? You can buy it here. Like this blog post? Here’s another one. Whether your website is packed with internal links at every opportunity or there’s only one or […]
With the government having now provided more clarity regarding the easing of lockdown, more businesses will begin to reopen in the coming weeks and the economy will start reigniting after this long period of dormancy […]
When it comes to UX, every aspect of your ecommerce website’s design is indispensable in increasing conversions. To ensure that your ‘buy’ button sees a healthy rate of clicks, all the pages of a website […]
Creating a test plan is a vital step towards improving results for any digital marketing campaign. Conducting experiments, in this sense, removes guesswork by providing quantitative reasoning behind your strategy. Smart marketers understand why testing […]
Great UX should be almost invisible. An effective ecommerce website is so seamlessly navigable, and the journey from homepage to hitting ‘buy’ so straightforward, that the customer doesn’t notice the features designed to make it […]
