Zalando – Digital PR Campaign of the Month
The idea With staycations and outdoor holidays at the peak of interest for travel and lifestyle journalists, the Distinctly team identified the summer holiday season as an opportunity to secure coverage for Zalando in both […]
The return of search term insight on Google Ads?
In September last year, Google implemented one of the biggest updates to it’s advertising platform ever, by significantly reducing the number of viewable search terms for campaigns. This meant that two thirds or more of […]
New London office and working at Distinctly going forward
As we recently announced on LinkedIn, our new London office in Angel opened on 2 August 2021. This is in addition to our office in Rickmansworth, which (for the time being at least!) will remain […]
How to create local business schema markup for your website
In the last couple of years, local SEO has been a huge talking point in the industry and it continues to be an important strategy for businesses to adopt. There have been various factors mentioned […]
Does PPC Improve Organic Performance?
It is hotly debated how much impact a PPC campaign will have on organic performance, with many marketers believing that it will help, and just as many saying it won’t make much difference. This is […]
June core algorithm update rolled out, Google confirms
June saw the beginning of Google’s roll out of a core algorithm update. Given that it was announced back in November, there has been plenty of time for technical SEO’s to prepare and shouldn’t cause […]
How to generate blog post ideas with SEO in mind
Are you struggling to think of a topic to discuss on your blog? Are your competitors continuously creating content that is driving new customers to their websites while yours stagnates? Writing search-led blog content can […]
Ark Wildlife – Campaign of the Month
The idea The Distinctly team shifted focus in May to amplify the opportunity of spring being a key period for wildlife, in order to secure coverage for their client, Ark Wildlife. Distinctly took a layered […]