Mobile-first indexing: are you ready?
Google is in the final stages of its roll-out mobile-first indexing in direct response to the shift in how we search the web. GWI data shows nine out of 10 internet users go online via […]
Understanding the Google Ads optimisation score
The importance of quality scores and Ad Rank across Google Ads campaigns has been well documented over the years due to their direct influence on CPCs. However, as machine learning begins to more accurately predict […]
Campaign ideas for digital PR: How to add certainty into your ideation process
Digital PR is a great way to secure coverage for your brand, while also building organic visibility in the search engine results pages (SERPs). We’re always looking at ways to encourage creative campaign ideas for […]
How easy is it to track true ROI from PPC in 2021?
PPC has historically been a straightforward channel to track return on investment. You pay for a click, that person visits the website, and provided you have tags set up to fire on your most important […]
Google has updated how search ranks product reviews
On April 8th, Google released a new algorithm update that aims to better reward high quality product reviews in its search results. Currently, this update only applies to English language reviews, but has the potential […]
Agency growth fuels recruitment drive
It’s been an exciting start to the year at Distinctly with some significant new client wins and some fantastic new additions to the team. For a long time we have focussed on graduate recruitment and […]
Lawtons Law – Digital PR campaign of the month
The idea Bike theft has hit an all time high in the past year but shockingly few thieves are actually prosecuted. Distinctly identified a topical digital PR opportunity for their client, Lawtons Law, to highlight […]
How to write a pitch email to journalists in 3 steps: Example subject lines, story and timing
Give yourself the best chance of journalist coverage with our first-hand knowledge, including a ready-to-use email template! Visit Distinctly’s Digital PR page to find out how we can help you. JUMP TO SECTION Have your […]