Linking Out Loud: The Digital PR Podcast
Linking Out Loud is Distinctly’s digital PR podcast. Join host Rachel McHugh, Senior Digital PR Strategist, for conversations with industry experts on everything from the linkbuilding basics to finding your feet in new markets. Every episode features practical advice, insider knowledge, and honest discussions about what works (and what doesn’t) in today’s fast-paced digital PR […]
YouTube SEO – how to optimise your channel to build organic visibility
YouTube boasts over two billion active users per month and has grown into one of the largest search engines in the world. As such, a comprehensive SEO strategy needs to encompass YouTube when looking to grow a product, idea or brand to a wider audience. Our guide below will help you to start this journey […]
SEO News Round Up – October 2024
We’ve pulled together all the news you need to know on what’s been happening with Google, and search more generally, in October – so you can keep up to date! Covering: OpenAI’s Search GPT launch On 31st October, OpenAI announced the launch of Search GPT/ChatGPT search—the integration of real-time web search capabilities into ChatGPT, marking […]
How to run a successful paid media campaign without getting into a bidding war
Running a paid media campaign can be an effective way to drive traffic, generate leads, and increase sales. However, it can quickly become expensive, especially when you’re competing against others in the auction space. The good news is that even with a lot of competition, you can still run profitable PPC campaigns by focusing on […]
Using novel methodologies to gain international coverage
In the fast-paced world of digital PR, standing out from the crowd is essential, especially when targeting international markets, where the PR-journalism relationship is not as anchored in the media landscape as it is in the UK. Looking into unique ways of engaging with data sources can be a game-changer in gaining top tier international […]
How early do people start searching for Christmas related terms?
The last heatwave of the summer has come to an anticlimactic end, the trees are on the turn, and dare I say it, some of us are considering how soon is too soon to put the heating on or phase our favourite jumpers back into rotation. But no sooner than you’ve put your garden furniture […]