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Sam Stebbing | 8th January 2024 | News

Mobile Paid Media Advertising: Winning The Smartphone Audience

In today’s digital age, smartphones are not just communication devices; they’re a lifestyle. With billions of users globally, the smartphone audience is a goldmine for advertisers. Mobile paid media advertising has become a crucial strategy for businesses looking to expand their reach and influence. Here, we’ll explore the importance of tailoring creative assets, how to […]

Lauren Field | 21st December 2023 | Digital PR

Adapting Strategies in Digital PR: 2024 and Beyond

2023 for digital PR has seen a lot of change. There has been a lot of discourse around the demand, methods and tactics that are being used in the industry. This has meant digital PR practices have been under a magnifying glass. Campaigns and the ethics of digital PR have been critiqued (albeit healthy when […]

Emma Bertie | 18th December 2023 | Digital PR

Digital PR in the legal industry

The legal industry has become increasingly competitive with over a third of potential clients beginning their search for a lawyer online. Given this, law firms must find a way to stand out online and increase visibility as much as possible. This is where digital PR can be incredibly powerful for boosting your firm’s online presence […]

Tom Shurville | 13th December 2023 | News

Digital marketing predictions for 2024

The digital landscape is constantly evolving and changing and 2024 promises to be no exception with another year of transformation and disruption anticipated. From choppy market conditions, the increased integration of AI to changes to Google search, the senior team at Distinctly has compiled a snapshot of their predictions that will shape the year ahead […]

Emma Holton | 12th December 2023 | Organic

How to Choose the Right Keywords for SEO and Maximise Visibility

In SEO, choosing the right keywords is one of the most important areas to get right to maximise your search visibility and ensure you’re attracting valuable organic traffic to your website every month. A well-crafted keyword strategy not only boosts your website’s visibility but also enhances its relevance to users. SEO revolves around understanding the […]

Tristan Reynolds | 23rd November 2023 | Google Analytics 4

How to prepare your GA4 account for key January sales events

The peak period for online shopping is approaching, with key sales events such as Black Friday and the January sales just around the corner. It’s now more important than ever that your GA4 account is set up to collect accurate data ahead of this busy season. There aren’t many things worse than going to analyse […]

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