International PPC Agency
Making sure your PPC doesn’t get travel sick
How we do it
Canada is not China, and Chile is not the Czech Republic. Despite the likes of McDonald’s and Netflix spreading to every corner of the world, each local area still has its distinct culture.
One-size-fits-all ads don’t work when different markets have different user behaviour and preferences. Whether it’s local sensibilities, political affiliations, preferred social networks, working practices or another factor, there are lots of variables that determine how people act.
We’ll make recommendations based on the types of messaging – and the timings – audiences are likely to respond best to.
Well-written copy can make all the difference in any campaign. It’s the difference between having a loudspeaker and being drowned out by the noise of the internet.
When working with an international PPC strategy, copy designed for each region is vital. You want expert translations. You want copy in a native tone of voice. You want our best people on the job.
What’s worse than having your ads ignored by everyone? Having ads that look unprofessional, and really putting people off your business. We’ll make sure to dot all the umlauts and tick all the accents, giving you perfect PPC ads.
We’ve produced PPC ads for various territories, but we don’t take anything for granted. Far from it.
We do plenty of digging, tracking online sentiment and keeping up to date with local events. Local companies in the same market also come under the microscope, so we can see what your competition is doing.
The result is a complete picture of the market you’re stepping into, allowing you to put one foot in front of the other with confidence.
Our most recent paid media work
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Don’t be a stranger!
International PPC agency services
We can be as hands-on or as hands-off as you like, lending our expertise where it’s required and helping your PPC ads land in foreign lands.
We can offer end-to-end management for whole campaigns, constantly monitoring and tweaking them as required.
After campaigns are ready to go, we optimise them and report on them in a way that suits you, not us. How do you want us to present that all-important data? From easy-to-digest snapshots to in-depth analysis, we’ve got it covered.
Maybe you’re a bit more familiar with PPC and managing your own campaigns, but just need an international PPC agency to provide an expert touch. Nice to meet you: we can do just that.
We can provide specialist consultancy and training on a monthly basis, helping you push those PPC numbers skywards.
Landing page design
What’s the general goal of PPC ads? Getting floods of visitors to your website, right? Well, yes, but that can cause issues in itself.
You see, not every website is set up to receive traffic from multiple international locations. That’s where dedicated PPC landing pages come in: quick to set up, hosted on a subdomain of your website for authenticity, and easily changed and improved.
Our international PPC process
Bringing stakeholders together
Bringing stakeholders together
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Frequently asked questions
Which regions do Distinctly have experience advertising in?
The UK, USA, Canada, Ireland, Germany, France, Italy, Spain, Japan, South Korea, Brazil, Australia, New Zealand, to name but a few. We’re a truly global digital marketing agency.
How is a campaign running in another timezone monitored by a UK agency?
There are many automated processes we can put in place to ensure campaigns run at the right times and are optimised towards the best-performing times of the day. And they’re built into many advertising platforms – nice. The benefits of having the strategy for multiple locations sitting with a single agency far outweigh any potential risks.
I already have a campaign running in the UK. How easy is it to expand this to other English-speaking countries?
It does speed the process up. However, we’d always recommend dedicating a good portion of time to researching the differences between locations, including things like search volumes and advertiser competition, and changing things up accordingly.
It’s a numbers game
We set measurable objectives tailored to your business and benchmark our efforts against them.
The bottom line
We’ve helped businesses from various sectors achieve substantial commercial success, in various territories.
Experts in several fields
PPC specialists, linguists, SEO specialists, content producers and digital analysts…we’ve got every base covered.