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Tom Shurville | 30th September 2015 | Migrations, Organic, Technical

Website Restructure: SEO Best Practice Guide

In this guide I’m going to explain how to relaunch and restructure your website from an SEO perspective. I’m also going to show you how it can all go horribly wrong if beforehand you don’t consider SEO or take the time to research, analyse and understand how your pages are performing in Google Analytics. But […]

Tom Shurville | 18th June 2015 | Google Ads, Paid Media

How to do a PPC forecast

PPC forecasting is an integral part of managing a paid search account. One of the most useful types of forecast is one which tells us how much we can spend based on our existing keyword list. Did anyone ever ask you ‘how much do I need to spend to get full impression share for my […]

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