Preaching what we practise

In the last couple of years, local SEO has been a huge talking point in the industry and it continues to be an important strategy for businesses to adopt. There have been various factors mentioned around what you should include in your local SEO strategy, including: Local citations Local link building Google My Business On Page […]

Are you struggling to think of a topic to discuss on your blog? Are your competitors continuously creating content that is driving new customers to their websites while yours stagnates?  Writing search-led blog content can be a great way of driving traffic to your website and engaging users who are already interested in your general […]

The idea The Distinctly team shifted focus in May to amplify the opportunity of spring being a key period for wildlife, in order to secure coverage for their client, Ark Wildlife. Distinctly took a layered approach to capitalise on multiple stories in one month. Distinctly identified two key awareness dates in the calendar during May: […]

It’s been an exciting start to the year at Distinctly with some significant new client wins and some fantastic new additions to the team. For a long time we have focussed on graduate recruitment and we have a great track record of nurturing talent and developing people in our team. With recent growth, the opportunities […]

Give yourself the best chance of journalist coverage with our first-hand knowledge, including a ready-to-use email template! Visit Distinctly’s Digital PR page to find out how we can help you. JUMP TO SECTION Have your email pitch opened – subject lines Engage the journalist – personalisation and tone The email call to action – pitching […]

Back in August 2018, Google released the Medic update which heavily focused on penalising untrustworthy websites in the ‘Your Money Your Life’ (YMYL) categories. This led to the creation of an acronym which touched on three key areas – expertise, authority and trustworthiness, [E-A-T]. Before this update, all of these factors should have naturally featured […]