Preaching what we practise

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Rob Laver | 12th May 2022 | International, Paid Media

Top tips for improving your international PPC campaigns

Reaching international customers, and expanding globally, is fast becoming a key objective for many growing companies – and capturing paid search traffic is a great way to gain exposure.  Choosing the right search engine Google covers the vast majority of search traffic in English-speaking countries, but as you set your sights overseas, you’ll almost certainly […]

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Jack Goldsmith | 26th April 2022 | Analytics, Google Analytics 4, Organic

Everything you need to know about GA4

Google recently announced that Google Analytics 3 will become redundant by July 2023. Attention has quickly switched to Google Analytics 4 and how marketing agencies and business owners can smoothly carry their data over to the new interface. In this guide, we’ll run through all of the key features of the new Google Analytics 4 […]

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Cameron Sykes | 20th April 2022 | Content, Organic

Search intent and content: why it’s important for your SEO strategy

Search intent is a core part of an effective SEO strategy. To meet your customers’ needs, you have to understand exactly what they’re searching for, so you can provide the most relevant content. What is search intent? Search intent (also known as user intent or audience intent) is the main goal a user has when […]

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Lewis Koch | 11th April 2022 | Migrations, Organic

The importance of SEO at the start of a website migration

Rebranding your website, switching to a new CMS or revamping website structure are all valid reasons why you may be embarking on a website migration project. But have you factored in a technical SEO audit at the start of the process?  Unfortunately, all too often, an audit is undertaken, not at the start of a […]

Lauren Field | 28th March 2022 | News

Charity collaboration: a year with New Hope

Over the past year, the Distinctly team are proud to have been working closely with our chosen charity partner, New Hope. This Watford-based charity does fantastic work to support people that are homeless or vulnerably-housed, from offering food and shelter to practical intervention, recovery and prevention support. They focus on treating each person that accesses […]

Audiences
Rob Laver | 23rd March 2022 | Paid Media, Paid Social

Reach new audiences with Twitter Ad campaigns

Twitter is often overlooked in favour of more popular competitors in the social media space, such as Facebook, Instagram, YouTube and TikTok. However, with the right strategy it can provide a unique opportunity to get your brand in front of a different audience. With 436 million active monthly users, Twitter is currently the 15th most […]

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