Preaching what we practise

It’s that time of year once again. Christmas is looming and despite your best efforts to focus on this and plans for 2022, you’ve still got one other major calendar event to navigate your PPC campaigns through – Black Friday. Now for some businesses, Black Friday isn’t really a consideration. After all, if you’re not […]

The idea  As many builders and tradesmen had to adhere to lockdown measures and social distancing guidelines, tools were being left inside vans for longer while construction sites were operating at minimum capacity. This resulted in poorly secured construction sites which provided an opportunity for criminals to take advantage. Distinctly were keen to explore how […]

With the fuel crisis causing major disruption to our daily routines, we thought it’d be interesting to investigate how this has affected search behaviour. Using organic traffic estimations and Google keyword data, we’ve analysed search trends around petrol stations as well as the interest in electric vehicles and public transport over the past week.   […]

The idea  Distinctly identified the opportunity to raise brand awareness for Groomarts and launch their new merchandise, by creating a “dream job” campaign. The idea was aimed at dogs in the UK to become “Britain’s Most Pampered Pooch” and win up to £200 worth of grooming products from Groomarts. Distinctly decided to launch the campaign […]

The idea With staycations and outdoor holidays at the peak of interest for travel and lifestyle journalists, the Distinctly team identified the summer holiday season as an opportunity to secure coverage for Zalando in both UK and IE to outdoor sports categories. Distinctly pinpointed instagram data as an authoritative and current way to uncover the […]

In the last couple of years, local SEO has been a huge talking point in the industry and it continues to be an important strategy for businesses to adopt. There have been various factors mentioned around what you should include in your local SEO strategy, including: Local citations Local link building Google My Business On Page […]