Explosion of colours

French digital PR agency in London

Boost your regional exposure with Digital PR in France

Make your brand stand out with a Digital PR strategy designed for the French market. Use our extensive knowledge of the French media landscape to build links and narratives that drive exposure and brand awareness.

Why you need a digital PR agency in France

  • Understanding the French market
  • Build topical international links
  • Enhance your brand
  • A French Digital PR strategy for every budget
Understanding the French market Open Tabbed Content

With quality and consistency prioritised over speed in French publications, digital PR utilises in-depth research to produce comprehensive, insightful coverage. At Distinctly, our team of specialists understand the nuances needed to navigate the French media landscape. We build responsive and creative PR strategies that boost engagement without sacrificing authenticity. Our relationships with French journalists and influencers allows us to create a tailored approach to outreach that caters to the needs of French target audiences. We work with French clients across private and public media, exploring new ways to secure links and expand their digital presence.

Build topical international links Open Tabbed Content

In France’s more traditional media environment, we demonstrate the value of digital PR, showcasing its ability to boost your online visibility, in France and beyond. With advanced strategic campaigns, digital PR can support your business’s growth, implementing campaigns and link building strategies to enhance brand awareness and generate buzz. By securing high-quality coverage, a digital PR strategy can help your business to build authority across multiple markets. This strategy boosts your online visibility and organic presence, ensuring you connect with your target audience effectively.

Enhance your brand Open Tabbed Content

Digital PR strategies can give your brand the boost it needs to reach new markets and audiences, creating a lasting, positive reputation that spans local and international markets. By leveraging content marketing, social media and influencers, Digital PR with Distinctly can help you to engage certain demographics and reach untapped audiences. 

We work with your teams to effectively target and build brand visibility, boosting your online presence and solidifying your reputation in the French market.

A French Digital PR strategy for every budget Open Tabbed Content

We build our digital PR strategies around the businesses we work with. Whatever size or budget, our scalable digital PR is designed to meet your business needs and objectives. Through various audits, Distinctly can better understand how to tailor your PR strategy to meet your goals, with targeted messaging that can evolve with your business. 

A typical monthly retainer ranges after we consider the right strategy for you.

Our digital PR services in France  

Our digital PR services amplify your brand’s presence in France and beyond through data-driven digital PR campaigns and competitor analysis that delivers measurable ROI. 

Competitor research

We analyse your competitors’ strategies, audience behaviours, and market trends to help you stand out in France’s unique media landscape. This insight drives digital PR campaigns that resonate with your target audience.

Reactive digital PR

Stay relevant with swift responses to quickly breaking news and trending topics. We help you join important conversations as they happen, positioning your brand at the forefront of industry discussions. 

Digital PR Campaigns

Connect with broader audiences through targeted campaigns that build brand recognition and drive engagement. We tailor your message to reach different demographics, ultimately increasing their visibility and credibility across regions.

Outreachable content audit

An outreachable content audit helps to identify your existing content’s PR potential, turning valuable insights into timely press releases and expert commentary. This maximises your current resources while creating new opportunities for media coverage.

Thought leadership

Establish your brand as an industry authority through strategic thought leadership. We help shape and share your expertise, building trust with your audience and strengthening your market position.

What our clients are saying

“We approached Distinctly with the ambitious concept of the ‘Rudest Cities’ campaign, seeking an agency that could bring our innovative idea to life. The collaboration exceeded our expectations, especially in the realm of PR outreach. The Distinctly team’s efforts secured extensive media coverage with links across both national and regional outlets, with major TV channels, prominently featuring Preply’s research. What set Distinctly apart was not only their impressive results but also their commitment and ease of collaboration. Working together on the ‘Rudest Cities’ campaign was a big success for both of us. Their dedication and professionalism played a pivotal role in achieving our campaign objectives.”

Anna Pyshna, PR & Communications Specialist at Preply

“We were delighted with the outstanding results achieved through our work with Distinctly. The combination of technical skill and creativity, from the detailed data-set retrieval to the sentiment analysis, ensured a comprehensive methodology and valuable links from high-authority publications. The campaign’s ability to tap into the rivalry and history of the NFL, and appeal to a national audience helped ensure relevancy to the product, whilst also maintaining appeal to sports journalists.”

Chloe Chai, Head of Marketing at MarketZoo

“I highly recommend working with Distinctly. They have extensive knowledge of the SEO and PR landscape, and channel this into creative ideas that lead to tangible results.“

Ameilia Costanzo, SEO Manager, YuMOVE

Digital PR case studies

Our international digital PR offering

  • Data-led campaigns
  • Link building
  • Reactive / traditional PR tactics for links
  • Outreachable content audit
Data-led campaigns Open Tabbed Content

Data-led campaigns

Includes various approaches like using ‘found’ datasets that are publicly available, creating our own authoritative datasets, sending Freedom of Information requests and analysing results, conducting surveys.

These campaigns are creative and unique, – they are authoritative stories that journalists love. We usually send out a press release that packages up the story, linking back to a full report on your website. 

Link building Open Tabbed Content

Link building

Our strategies for getting links expand wider than just journalists and publications – there’s so many websites out there and we are experts at leveraging as many of them as possible that are relevant to your business! 

Converting existing brand mentions, utilising existing resources on your website and sharing with resource pages/’useful links’

Reactive / traditional PR tactics for links Open Tabbed Content

Reactive link building

We use traditional PR tactics to increase brand awareness whilst earning high authority links. 

We identify reactive news opportunities by monitoring media conversations relating to your industry and audience, as well as journalist requests for experts on our media database tools and twitter. We promote pre-approved quotes to relevant press titles in the interest of speed, and also can write comments on your behalf if opportunities are more unique or exclusive. 

We also regularly place thought leadership / byline articles for our clients in top publications – putting you in front of your target audience, establishing a trusted face behind your brand and earning highly relevant and authoritative links at the same time. 

Outreachable content audit Open Tabbed Content

Content audit

We perform an in-depth audit of your existing blog content to identify opportunities that are already on your website for earning links and coverage. We repurpose this content for outreach to publications and websites, focussing it around trending topics or seasonal events and giving it a catchy newsworthy hook.

Our digital PR process in France 

Ideation and research

We generate innovative ideas that can be developed into refined digital PR strategies that shine in the French media landscape. Leveraging our insights, we establish a collaborative approach to begin crafting materials, delivering headlines and links, and managing media relations effectively.

Ideation and research

We generate innovative ideas that can be developed into refined digital PR strategies that shine in the French media landscape. Leveraging our insights, we establish a collaborative approach to begin crafting materials, delivering headlines and links, and managing media relations effectively.

Data crunching and content production

Bringing ideas to life, our in-house data specialists provide a unique and credible approach to data. Alongside them, our skilled copywriters produce high-quality content within tight deadlines. Working together, they create insightful commentary and thought leadership articles that are ready for approval.

Outreach and media liaison

Our extensive understanding of the French media landscape and strong journalist connections allow us to secure high-impact coverage for your brand. By utilising the latest industry tools, we monitor real-time opportunities for your business to create innovative stories.

Our most recent coverage and links

Speak to a Digital PR specialist

Frequently asked questions about digital PR in France

What are the benefits of a digital PR agency in France?

We build your brand’s visibility by connecting with French audiences through targeted media coverage. Our team’s established relationships with journalists make us their trusted source, while our content amplifies media impact.

How do you adapt strategies based on markets?

We use our deep insights into French media preferences to craft compelling story pitches. Each campaign uses carefully curated media lists and customised press releases to reach precisely the right audience for your brand.

What are the benefits of exposure in the French market?

Digital PR can boost your business’s brand awareness and connect with target audiences in France. Our digital PR specialists become trusted partners with journalists, offering carefully crafted content that builds your brand’s presence in the French market.

How do you adapt to language and cultural issues?

Our highly-trained team are fluent in the French language with personal connections and understanding of the cultural nuances of the country. Using link building to cultivate authentic engagement, our digital PR experts develop outreach strategies and concepts tailored to specific countries and regions to maximise results.

 

Can you promise more media coverage and links?

Although we would love to promise links and coverage, it’s essential to recognise that all coverage is earned rather than paid. Nonetheless, we are committed to treating every client’s budget as our own, continually adjusting our approach to achieve the best possible outcome. 

Latest Digital PR insights

The art of communicating with journalists: How to get your campaigns to cut through the noise

15 November 2024

How to tailor reactive strategies to suit your industry

15 November 2024

Linking Out Loud: The Digital PR Podcast

12 November 2024

Using novel methodologies to gain international coverage

25 October 2024

Journalism in France: Learnings from the other side

4 October 2024

Distinctly steps up for Ovacome: Chiltern 50k Ultra Challenge

4 October 2024

Comment créer une stratégie de relations publiques « proactive » et réactive ?

15 August 2024

Les RP Digitales en France : profiter d’un marché inexploité

8 August 2024

The irrelephant in the room: Digital PR campaign planning in a post Google leak society

12 July 2024

How to use data science to calculate Share of Search

7 June 2024

Ideate, Test, Execute: Using ChatGPT to Build Creative Campaigns Part 2

15 May 2024

Digital PR in France: taking advantage of an untapped market

8 May 2024

Digital PR in the healthcare industry

21 March 2024

How to create a ‘Proactive’ Reactive PR Strategy

16 February 2024

Why you need Digital PR as a part of your SEO strategy

2 February 2024

Which YouTuber swears the most?

19 January 2024

Adapting Strategies in Digital PR: 2024 and Beyond

21 December 2023

Digital PR in the legal industry

18 December 2023

The value of bloggers in Digital PR link-building: unlocking valuable online reach

8 November 2023

The key skills needed to become successful in Digital PR

20 October 2023

Brighton SEO reflections – ethical PR practices and our responsibility to the industry

20 October 2023

Ideate, Test, Execute: Using ChatGPT to Build Creative Campaigns

5 September 2023

Digital PR in Spain: an unexplored opportunity

31 August 2023

Artificial Intelligence … Revolution or Revamp?

30 August 2023

How starting with the right data drives US digital PR success

3 August 2023

Data-driven Digital PR: from numbers to narrative

17 January 2023

Utilising awareness days in Digital PR

29 November 2022

Leveraging data collection for PR campaign success

17 October 2022

Digital PR ideation: specks of gold in a sea of mud

22 September 2022

How to create an effective People PR strategy

13 July 2022