Preaching what we practise

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Dan Ormsby | 10th May 2024 |

The power of structured data and merchant listings for eCommerce

Often dubbed ‘the language of search engines’, structured data is integral to helping search engines understand your business, your mission and your content. However, eCommerce sites are among those with the greatest opportunity to use structured data for its front-end benefits, such as rich snippets, to increase the attractiveness of their organic listings and boost […]

Lewis Koch | 1st February 2023 |

How best to use schema markup to optimise SERPs

Adding schema markup to your website is a handy way to boost your SEO and, as a result, search engine rankings. At first glance, schema markup can seem a little technical and overwhelming. That’s where we come in – at Distinctly, we’re a technical SEO agency that helps websites like yours rank higher. In this […]

Lewis Koch | 1st February 2023 |

An expert guide to advanced technical SEO

When you’re running a website and competing to get to the top of search results, you need to apply more than just the basics of SEO. This is where technical SEO is important to give you that competitive edge. So, what exactly is technical SEO? It’s the process of optimising your website so that search […]

Dan Ormsby | 1st February 2023 |

Common technical SEO issues and how to solve them

With what seems like endless Google algorithm updates, it’s more important than ever to future-proof your website with technical SEO that stays ahead of the competition. You can publish the highest-quality content in the world but if your technical foundations aren’t strong, your site can still crumble before the search engine ranking overloads. So, how […]

Dan Ormsby | 27th January 2023 |

What are orphan pages in SEO? Everything you need to know

Finding and fixing orphan pages on your website can boost your SEO and tidy up your website. But what actually are orphan pages and how on earth do you find them? Read our guide to discover everything you need to know about orphan pages. Need some help? At Distinctly, being a technical SEO agency, we […]

Dan Ormsby | 8th December 2022 |

How to use the x-default hreflang attribute for international SEO

If you have, or are planning to have, an international website that targets multiple regions, then you’ll want to use hreflang tags to tell search engines who your website is for; it’s part of international SEO fundamentals. But what is the x-default hreflang attribute and how can it help your international SEO strategy? Find out […]

Tom Shurville | 31st October 2022 |

A guide to migrating your site to a different CMS

It might be the less glamorous, under-the-bonnet type of website migration, and your customers might never even know it’s happened – but that doesn’t mean a CMS migration can’t make all the difference when it comes to the performance of your website.  Performing a well-planned and carefully designed CMS migration can revolutionise your site without […]

Lewis Koch | 13th July 2022 |

SEO migration checklist: 11 steps to avoid traffic drops

There’s nothing like a new website to make your brand feel refreshed – it can give the whole company a new sense of identity and purpose. After all that effort of rewriting copy, redesigning graphics and redefining who you are, the last thing you want is for no new customers to see it. After all, […]

Rachel McHugh | 13th July 2022 |

Our guide to URL redirect mapping

Migrating to a new website can have a transformative effect on your business, like buying a new car with a bigger engine that allows you to travel further (and make a louder noise) online. With the right team of SEO migration specialists at hand, you have all the ingredients to ensure that your site move […]

Rachel McHugh | 13th July 2022 |

Website domain migrations: everything you need to know

Changing a few letters in your website’s URL might not seem like it can change your business’s online fortunes – but it really can. The domain you choose for your website becomes part of its brand, impacting its trustworthiness with users, and migrating to a new one can have a direct impact on your traffic […]

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