Preaching what we practise

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Sam Pilgrim | 30th October 2024 | Google Ads

How to run a successful paid media campaign without getting into a bidding war

Running a paid media campaign can be an effective way to drive traffic, generate leads, and increase sales. However, it can quickly become expensive, especially when you’re competing against others in the auction space. The good news is that even with a lot of competition, you can still run profitable PPC campaigns by focusing on […]

Gideon Katz | 25th October 2024 | Digital PR

Using novel methodologies to gain international coverage

In the fast-paced world of digital PR, standing out from the crowd is essential, especially when targeting international markets, where the PR-journalism relationship is not as anchored in the media landscape as it is in the UK. Looking into unique ways of engaging with data sources can be a game-changer in gaining top tier international […]

Rob Laver | 11th October 2024 | Paid Media

How early do people start searching for Christmas related terms?

The last heatwave of the summer has come to an anticlimactic end, the trees are on the turn, and dare I say it, some of us are considering how soon is too soon to put the heating on or phase our favourite jumpers back into rotation. But no sooner than you’ve put your garden furniture […]

Camille Corolleur | 4th October 2024 | Digital PR

Journalism in France: Learnings from the other side

Having worked as a journalist for a couple of years in France and now working on the other side, in digital PR, I have had the opportunity to immerse myself in both sides of the media landscape. From working on the art and design desk, and spending some time working on cultural stories, I was […]

Nathan Moorley | 4th October 2024 | Digital PR

Distinctly steps up for Ovacome: Chiltern 50k Ultra Challenge

On Saturday 28th September, Team Distinctly set out among 1,700 walkers, joggers and runners to tackle the Chiltern 50k Ultra Challenge – in aid of our partnered charity, Ovacome. After eleven hours and 70,000 steps (with nearly as many blisters), all twelve of the team crossed the finish line with limbs – and working relationships […]

Dan Ormsby | 3rd October 2024 | Organic

How to master internal linking to boost your search rankings

What are internal links and why are they important for SEO? Internal links are hyperlinks that connect one webpage to another page on the same domain. Unlike external links, which direct users to content on other websites, internal links keep the user’s journey within your own site. For example, if you’re reading a blog post […]

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