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Digital PR

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Tom Shurville
Tom Shurville 10th December 2020

Digital marketing in 2021: the trends to look out for

While 2020 has been incredibly challenging for businesses, we have seen some trends and opportunities emerging – some in response to the new digital landscape we face. Here our senior experts share their predictions and […]

Al Livesley
Al Livesley 16th October 2019

How to write a press release that gets noticed

There was a time, many years ago, when this blog post wouldn’t have been necessary. The phrase ‘press release’ carried a certain gravitas by itself  – it would swagger its way confidently to the top […]

newspapers grouped together
Matt Foster
Matt Foster 27th November 2018

How can my company benefit from news coverage?

A positive news story can prove to be extremely beneficial for a business. Through a piece of positive PR, your business stands to attract: An immediate return through brand awareness Traffic to your company website […]

Matt Foster
Matt Foster 16th October 2018

How to maximise existing marketing activity via digital PR

If a company is interested in exploring how to further its digital reach through online news publications and social media, the focus will initially be on what new content can be created to act as the link […]

Matt Foster
Matt Foster 4th October 2018

How digital PR can improve your SEO performance

What is digital PR? There are two core elements of Search Engine Optimisation (SEO): On-page optimisation Off-page optimisation Activity that is carried out on your website to improve performance – such as recommending coding changes, […]

Matt Foster
Matt Foster 9th July 2018

25 influencers reveal their experiences of working with agencies and brands

There are multiple avenues to explore when you are planning to market your new brand or business in the digital landscape, but an effective method marketers return to time and time again is influencer marketing. […]

branding with digital PR
Matt Foster
Matt Foster 22nd June 2018

Improving your brand’s credibility with digital PR

With the ability to search for brands and products on a mobile device anywhere and at any time, consumers are becoming increasingly likely to make their final purchasing decision based on what they see after […]

Matt Foster
Matt Foster 3rd April 2018

Ideation techniques for effective digital PR brainstorming

Are you struggling to generate ideas for future digital PR campaigns? Maybe you want to simply streamline the ideation process? Adding structure to your ideation sessions or brainstorms can not only create a more time-effective session, […]

Matt Foster
Matt Foster 26th January 2018

Identifying your PR angle – where to find a PR hook for SEO

The term ‘digital PR’ is now synonymous with SEO companies and digital marketing agencies alike. Essentially taking the principles of traditional PR and applying them to the online space – with a focus on providing […]

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