Preaching what we practise

YouTube boasts over two billion active users per month and has grown into one of the largest search engines in the world. As such, a comprehensive SEO strategy needs to encompass YouTube when looking to grow a product, idea or brand to a wider audience. Our guide below will help you to start this journey […]

We’ve pulled together all the news you need to know on what’s been happening with Google, and search more generally, in October – so you can keep up to date! Covering: OpenAI’s Search GPT launch On 31st October, OpenAI announced the launch of Search GPT/ChatGPT search—the integration of real-time web search capabilities into ChatGPT, marking […]

Running a paid media campaign can be an effective way to drive traffic, generate leads, and increase sales. However, it can quickly become expensive, especially when you’re competing against others in the auction space. The good news is that even with a lot of competition, you can still run profitable PPC campaigns by focusing on […]

In the fast-paced world of digital PR, standing out from the crowd is essential, especially when targeting international markets, where the PR-journalism relationship is not as anchored in the media landscape as it is in the UK. Looking into unique ways of engaging with data sources can be a game-changer in gaining top tier international […]

The last heatwave of the summer has come to an anticlimactic end, the trees are on the turn, and dare I say it, some of us are considering how soon is too soon to put the heating on or phase our favourite jumpers back into rotation. But no sooner than you’ve put your garden furniture […]

Having worked as a journalist for a couple of years in France and now working on the other side, in digital PR, I have had the opportunity to immerse myself in both sides of the media landscape. From working on the art and design desk, and spending some time working on cultural stories, I was […]