Winning tactics for effective PMax retail campaigns
In today’s highly competitive e-commerce landscape, running effective Performance Max for Retail campaigns is more important than ever to help your ads stand out from the crowd and ensure you are able to maximise your return on ad spend. In this blog, we’ll explore four key areas that directly influence campaign performance and share strategies […]
SEO News Round Up – December 2024
We’ve compiled the essential updates from Google and the broader world of search from December —keeping you up to date with everything you need to know! Covering: The latest stats on Google Search Fresh insights from a recent dataset of one million Google search queries compiled by SparkToro reveal key trends in user behaviour that […]
Reactive wrap-up: 24 reactive campaigns we wish we’d thought of in 2024
At Distinctly, we’ve generated over 800 reactive links and pieces of coverage for our clients in 2024. But, if we could do it all over again, what reactive campaigns do we wish we’d done? We’ve collected 24 of the most innovative and impressive reactive results across the Digital PR industry this year that we can’t […]
Whitepaper: ‘Integrating AI processes into Digital PR’ — How Distinctly took a phased approach to adopting AI
While AI has changed the game for a lot of workplaces, a recent Business Insights survey from the ONS revealed the majority (51.6%) of UK Information and Communication companies are slow adopters and don’t “currently use artificial intelligence technologies”. These figures are even lower for other industries. As an agency working alongside marketing teams in […]
How law firms in France can benefit from Digital PR
In the modern world, traditional media coverage alone is no longer enough to build a robust online presence and visibility for legal firms and companies in France. To differentiate yourself and position your firm as a trusted authority, you need to leverage your digital PR strategies. Why do legal firms need to leverage their digital […]
Digital PR for healthcare businesses in France
France’s health system ranks among the world’s best, which means it can be challenging for a health company to stand out. Here are some key statistics that you need to know : The health industry benefits from a unique media landscape characterised with high-authority publications for both consumers and professionals. Unlike the UK, where there […]