Jack joined Distinctly in the autumn of 2014 and initially, Jack worked on outreach and link building campaigns but then discovered his passion was in technical SEO. Jack has worked on technical projects for the past three years and is now the technical SEO lead within the team.
Jack particularly enjoys the investigative and analytical detail involved in technical SEO – devising technical strategy, overseeing complex website migrations or troubleshooting visibility issues. He also enjoys working closely with clients guiding them through the complexities of SEO strategy and advising them on how to get the best results from campaigns.
With the SEO landscape constantly changing, Jack ensures the technical department are avidly testing new tools and features to improve the performance of clients’ websites.
Posts by Jack
Update to Google’s featured snippet: how it will affect your traffic
For several years now, the featured snippet has offered an opportunity for your business to be the headline act on a Google SERP – not only ranked highest on the list but given an additional […]
What is Google’s BERT algorithm? Everything you need to know
In SEO, we talk a lot about search intent. One of the keys to success in our business is understanding where customers are in the transactional process. Are they ready to purchase, narrowing their options […]
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