After graduating from the University of Exeter in 2021 with a Master’s degree in English Literary Studies, Sophie relocated to London to build her career in content creation. Having developed her core skills in-house for a growing small business, she joined Distinctly’s Content Team in 2024.
As a Content Strategist, Sophie leads content production and builds high-impact strategies across specialised sectors, including healthcare, environmental science, law, and regulation. Her current focus centers on driving innovative, future-ready search strategies that keep brands visible in an evolving search landscape.