What to consider when rebuilding a website
Site migrations and re-designs can become complex, problematic and lead to a loss in organic visibility, traffic and conversions when not implemented correctly. The following guide outlines key areas to focus on and how to […]
3 ways to check how your website looks on mobile devices
Optimising your website for mobile devices has never been more crucial, following Google’s transition to the mobile-first index. What is the mobile-first index? Fundamentally, the mobile-first index means that Google will now index and rank […]
Why internal linking is important for SEO
Links are vital to search engine optimisation. A 2015 analysis of search engine ranking factors by Moz identifies link-related factors as the single most important source of a site’s ranking power. SEO strategists invest plenty of […]
Making your website stand out with Schema markup
What is schema markup? Schema markup is a piece of code placed on your website to help search engines return more informative results for the user. Once added, schema markup creates enhanced descriptions in search […]
What are the best review platforms?
When utilised effectively and optimised correctly, review platforms are incredibly influential in driving traffic and brand conversions. A good review (or ideally, many good reviews) acts as a stamp of approval for a company’s product […]
How to prepare your website for voice search 2018
It’s universally acknowledged that a high loading speed makes for a good user experience, with Google’s page speed update demonstrating their commitment to this as a ranking signal. Page speed became a mobile search ranking […]
What’s a hamburger menu and should I use one?
What is a hamburger menu? While you may not know the name ‘hamburger menu’, you’ll almost certainly be familiar with the concept – a navigation icon that looks like a trio of horizontal lines which, […]
Mobile first index checklist – is your website ready?
The release of the mobile first index has been greatly anticipated in the SEO industry since early 2015, but it now appears to be closer than ever. Over the past 6 months, Google have been […]