Having previously invested in SEO, Engage Education approached Distinctly as they began the development of a new website. They were looking for a brand new strategy that could deliver consistent traffic growth whilst expanding into new international territories – but not at the cost of the UK side of the site.
Guarantor Loan Comparison is a free impartial comparison website for guarantor loans in the UK. The company was founded in 2014 and is based in London. We worked with Guarantor Loan Comparison to address rankings issues and to restore visibility in SERPs.
Identifying key opportunities to raise awareness and prominence of Vape Club as an industry leader, we increased brand visibility through national and regional press coverage and built high quality, authoritative links to the Vape Club website.
To promote the new Crowne Plaza Basingstoke hotel, bespoke press releases for trade and local publications were produced for key journalists. Gaining increased awareness of the opening, we achieved an estimated 26.6K lifetime coverage views.
Utilising content marketing and leveraging brand equity to engage some of the most influential interior design writers and journalists, we achieved quality back links and a position 2 SERP ranking, with further potential for through social channels.