Having worked for five years in consumer publishing and marketing, across both digital and print, Al joined the Distinctly team as a copywriter in 2019.
Prior to Distinctly Al has crafted content for a diverse range of clients and audiences. His most recent role was on the editorial team for BBC preschool magazines, and before this he worked for a major entertainment brand at a content marketing agency. As a film writer he has also been published by magazines including Empire.
Posts by Al
Content for the conversion funnel: how to hit users at different stages of converting
It used to be so simple. Customers bought from your business because it was local to them, because they were loyal to the brand or because nobody else was selling the product. In our digital […]
How to write a press release that gets noticed
There was a time, many years ago, when this blog post wouldn’t have been necessary. The phrase ‘press release’ carried a certain gravitas by itself – it would swagger its way confidently to the top […]
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